We believe in having a coherent brand image that compliments the user experience of your product through empathetic approach.
Branding approach.
Discovery and Concept Generation
The very first step of our branding design process. The primary goal is to gather information, insights, and inspiration to form a solid foundation for the brand's identity.
Design Refinement and Approval
This stage focuses on refining the initial design concepts generated in the previous phase and obtaining approvals on the final direction.
Implementation and Delivery
The final and the most important stage. This stage focuses on shifting from the design concept to the practical aspects of preparing the brand assets for use.
The in-depth process.
Before entering the branding rabbit hole, it is imperative for you to know that efficiency and communication are key to achieve successful branding.
Discovery
Initial meeting and briefs
Competitor research
Mood board creation
Rapid sketching and concept generation
Refinement
Concept presentation
Feedback gathering
Making revisions
Finalise design iterations
Implementation
Brand guidelines creation
Packaging finalised files
Assisting with initial implementation
Providing post-launch support
“If you don’t give the market the story to talk about, they’ll define your brand’s story for you."
David Brier